Is server-side ad insertion (SSAI) better than client-side ad insertion (CSAI)? How do they differ? Which works best for OTT content monetization? How does the cloud enable more scalable solutions? This white paper answers these questions and more with a deep dive into the ways the technologies perform today, and predictions for future opportunities based on how video providers’ needs and delivery format trends are changing. Topics include:
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Server-Side Ad Insertion
How to Monetize Video with Targeted Advertising