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Elemental Named a “Cool Vendor” by Gartner

Elemental Named a “Cool Vendor” by Gartner

Leading analyst firm selects innovative vendors in the communications service provider infrastructure market for software-defined video

Portland, Ore. – April 22, 2015 – Elemental Technologies, the leading supplier of software-defined video solutions for multiscreen content delivery, today announced it has been recognized by Gartner as a “Cool Vendor.” In an April 16, 2015 report entitled “Cool Vendors in Communications Service Provider Infrastructure, 2015,” Gartner analysts Akshay K. Sharma, Sylvain Fabre and Deborah Kish note as CSPs and large-scale enterprises move toward software-defined networking and further virtualization, new vendors appear offering solutions for video, along with vendors offering newer mobile backhaul and mobile core solutions.

The Gartner report focuses on vendors that have an impact on the CSP networking marketplace from the perspective of various technologies and end-user needs, and points out that “software-defined video (SDV) is emerging as a new area for CSPs to explore newer services” and to “look for solutions that support SDN-based control together with NFV-based service orchestration for mobile core functions, especially for newer video on-demand services. SDV may allow the provisioning and orchestration of other dynamic applications, such as video as a service.” In addition to listing innovative technology vendors in the CSP market, the report assesses these companies against the Gartner Nexus of Forces for cloud, mobile, information and social media technologies.

“Being named a ‘Cool Vendor’ by Gartner is an honor and we believe a validation of the impact that Elemental’s SDV approach and solutions are having across the broadcast, pay TV and enterprise video industries,” said Sam Blackman, CEO and co-founder of Elemental. “With the inherent advantage enabled by Elemental, more than 600 video enterprises have deployed our software-defined video solutions. We’ve become a critical element of video infrastructures for leaders like Comcast, Sky, Telefόnica and Telstra.”

The information provided in the Gartner report is of value to all broadcast, pay TV and enterprise video service providers who are seeking to roll out new services and improve the flexibility and scalability of their infrastructures. Read more.


Gartner does not endorse any vendor, product or service depicted in our research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Elemental

Elemental Technologies is the leading supplier of software-defined video solutions for multiscreen content delivery. Founded in 2006 and headquartered in Portland, Oregon, the company pioneered the use of software-based video processing to distribute video over IP networks. Solutions from Elemental provide the flexibility, scalability and performance required to deliver high quality video via turnkey, cloud-based and virtualized deployment models. Powering video experiences for more than 600 leading media franchises worldwide, Elemental helps pay TV operators, content programmers, broadcasters and enterprise customers bring video to any screen, anytime – all at once. The company has offices in the United States, the United Kingdom, France, Hong Kong, Singapore, Japan, China, Russia, India and Brazil. To learn more, please visit and follow @elementaltech on Twitter.

Press Contact

Laura Barber
Elemental Technologies
(503) 703-3638