AWS Elemental Blog

Video Processing Perspectives

Elemental Debuts Real-Time 4K HEVC at SCTE

Elemental Debuts Real-Time 4K HEVC at SCTE

This week, Elemental is headed to Atlanta, Georgia to exhibit at the SCTE Cable-Tec Expo. The annual event brings together experts from the industry's top companies and showcases the latest in cable telecommunications technology. This year, Elemental is highlighting a series of cutting-edge demonstrations including real-time 4K HEVC video processing, low bitrate MPEG-2 encoding, and live and file-based workflows running in the cloud. These critical advancements help pay TV operators effectively and efficiently distribute multiscreen video with an eye towards the future.

With an innovative approach to multiscreen video delivery, Elemental has seen significant wins in the cable market: 

  • In 2011, Comcast selected Elemental to convert on-demand content for XfinityTV.com.
  • In 2012, Columbus Communications chose Elemental to drive its live and on-demand multiscreen video strategy. 
  • Earlier this year, Comcast again leveraged Elemental to converge its multiscreen and MPEG-2 video processing on Elemental's unified architecture
  • Last month, Telefónica selected Elemental systems to accelerate video processing for its Global Video Platform.

Elemental 4K

As the requirements for multiscreen video distribution evolve, each of these companies can benefit from the flexible architecture Elemental offers with its software-based approach to video processing. In just the last year, Elemental has reached multiple milestones in its award-winning implementation of HEVC, including 4K HEVC file-based encoding, support for 4Kp60 10-bit HEVC video processing and now the debut of real-time 4K HEVC at SCTE.

You can view real-time 4K HEVC video for yourself at the Elemental booth 735 at SCTE. Exhibits are open October 22-24 and you can register here for a complimentary exhibit pass with Elemental VIP code 46710. For more detailed information about the demonstrations we are bringing to the show, check out our SCTE rundown. We hope to see you in Atlanta!