We’re winding down at IBC today. What a show! The multi-screen experience was the pervasive theme at the RAI this year. And Elemental’s booth was abuzz with excitement. Only a few short months since our initial launch in the EMEA region, the Elemental team is humbled by the attention we received at this year’s event.
What became clear to us throughout the show was the passion our customers have for their business and how Elemental’s solutions and support are a key ingredient in their successful evolution to multi-screen video delivery. Customers and prospects alike stopped by to discuss the opportunities they see in new media and the challenges they know Elemental is best positioned to help them address.
But, most of all, we saw customers grateful to put a name to a face, thank us for our tireless support of their high profile projects, and give us further encouragement as we continue to put them at the center of all we do. The two-way, unfiltered, and passionate feedback experienced at IBC serves as a great motivator for us. So here’s to continued success: to our partners, to our customers, and to all things multi-screen.
IBC is quickly approaching and Elemental is preparing to exhibit and present at this key industry event, held each September in Amsterdam. We are bringing our complete product lineup to this year’s show to demonstrate the industry’s foremost adaptive bit rate multi-screen video delivery.
On the show floor, Elemental will provide an exclusive look at features and applications geared toward content programmers, solution providers and broadcasters. Demonstration highlights include live video streaming with ad insertion and programmable image overlay. We’re particularly excited to show attendees dynamically changing graphics in a live output stream – and integrating Twitter to do it!
Visitors to Elemental’s stand at IBC can live tweet using a variety of hashtags (#IBC11, #multiscreen, #elemental) and see Elemental Live burn that image into its output stream within mere seconds! Come see your live tweets at Elemental’s stand in a terrific demonstration of image overlay that can be used in real-world applications for video branding, tracking and spoiling.
You can find Elemental in Hall 7, Stand 7.H37. Visit us to find out why customers like deltatre in the UK, TF1 in France and QVC in Italy are using full-featured solutions from Elemental for a variety of live and on-demand streaming video applications. Better yet, schedule a meeting with Elemental to learn how Elemental can help deliver any video to any screen, at any time – all at once. If you plan to attend IBC, be our guest and register here for a free 5-day pass (select Elemental, use passcode 16606).
Just how fast are Elemental solutions? They’re Xtremely fast! And today we’re pleased to let the world know that Comcast thinks so too. Comcast has tapped Elemental to create the video available to its subscribers on XfinityTV.com and to power its Xfinity TV app for Apple devices.
The Comcast deployment, completed in conjunction with our content management partner, thePlatform, validates our vision for perfecting the media experience in a media multiplied world. Elemental customers include not only the most prestigious content programmers on the planet, but the largest service providers as well. And with Comcast, which owns an enormous number of media properties, we get both.
Why? Well, the bottom line is that Elemental has video processing solutions for adaptive bit rate streaming that scale in large deployments better than any other products on the market. When a company like Comcast needs to make the transition from the one-to-one world of the past (TVs) to the one-to-many universe of the future (every device) where total ubiquity is the bar, there is no substitute for a video processing solution that can support your business by driving more revenues and reducing overall costs. Simply put, Elemental provides high-quality, high-value content in less than 50% of the footprint and at less than 50% of the cost of our competitors.
Don’t just take our word for how well Elemental stacks up against the competition. A newly published industry report from a third-party expert details exactly how we compare to other transcoding and encoding solutions based on extensive benchmark testing across a multitude of dimensions including speed, throughput and quality. Read the report now to learn how Elemental came out on top.